Medical spas are still evolving, so there are some important things to know about these types of businesses. Aspiring entrepreneurs in this field can definitely expect a profitable outcome from this business opportunity if done the right way. That's not the case, says Bryan Durocher, of Durocher Enterprises, which provides training, consulting and more for medical spas around the world. Spas are a huge industry, so in the market you can find several types of spas that you can choose from.
In addition, and most importantly, being the best medical spa consultants on the market requires the hiring of licensed, qualified and experienced medical professionals. He actively participates in the International Association of Medical Spas and leads its research projects. But they continue their medical training without learning what it takes to run a profitable business. Especially in the wake of the COVID-19 crisis, many states allow some form of telemedicine, but exact parameters are not always specified.
This is by no means an “apple to apple” comparison of aesthetic medicine practices or industry, but rather a realistic sample and analysis of what is happening in these businesses today. This list includes everyone from celebrity doctors and 10,000-square-foot facilities to rural medical spas and smaller offices. In medical spas, legal requirements are especially important, as there is a greater risk than in traditional spas. There are numerous stakeholders involved, so there is a lot of background work here, from establishing the mission of your medical spa & vision, to implementing your marketing plan.
Since medspas are a mix of traditional spas and medical clinics, the treatments offered are also a mix of orthodox medicine and complementary therapies. Medical spas, also known as medi-spa or medspa, combine the benefits of a spa and a medical clinic in one. It is essential that medspa owners and the companies that supply them with medical devices are aware of legal developments and operate their businesses legally. A medical spa has to have a doctor partner like Teresa Camden from New Medical Spa, as opposed to a day spa that does not perform any medical procedures.
This is known as a management services organization (MSO) that still requires the participation of a doctor, but allows non-doctors to participate in much of the operation of a medical aesthetic business.